Beyond just a bag, the backpack emoji is used as a symbol of new beginnings, learning, and adventure. It's great for expressing excitement when announcing the start of school, a new challenge, or travel plans.

It's also an emoji that well represents the "backpacking" culture of young people around the world. It can also symbolize the life of a "digital nomad" who works from anywhere with just a laptop and minimal luggage. It's popular as a casual, everyday fashion item because it represents both practicality and freedom.