Like its keyword "ostentatious," this emoji is often used to express the mindset of someone who wants to show off or a flamboyant style. It can mean confidence in a positive sense, or vanity in a negative one.

In Hindu mythology, the peacock is considered a sacred bird and a symbol of wealth and beauty. In the West, it's an icon of pride, as seen in the expression "proud as a peacock." It's an emoji that fits well with glamorous and luxurious topics like fashion or design.